Marketing

No Shortage of Advice

People wanna know. They have questions. What’s the secret to VO marketing? How do I get clients? Well, there’s marketing wisdom. Then there’s you.

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Rubber and Road

You think it’s easy over here to just sit back on my blog every day and pontificate about what YOU should be doing with your voiceover business?   Well, actually, putting my admonitions down in words like this — for all the world to see... read more

Support the VO Marketplace With These Four Moves

Did you ever think your individual actions could positively influence the very marketplace that drives our business?  No? But you’re convinced your vote will count in the upcoming election, so why would the above line of reasoning not work for you? Let me... read more

5 Ways to Get Local Media Coverage of Your VO Business

Your local contacts may lead to the best-paying, longest-lasting, or even most fulfilling jobs in your VO playbook. It depends on the size of your market, of course, but there is a rule of thumb that your VO business — though global — should start... read more

Next WoVOChat: VO Marketing Techniques

No other topic at WoVOCon II captured my interest like this one.  This last weekend, I probably spent 5 hours in 3 separate sessions that had to do with marketing…and I still don’t get it. “Marketing” is like this mysterious black box... read more

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