by CourVO | Aug 14, 2018 | Marketing
What’s the old saying about throwing something against the wall to see what sticks? I’m still looking for that thing that sticks when it comes to marketing with a purpose. I’m here, I’m there…inconsistent and undisciplined. So, I’m...
by CourVO | May 15, 2018 | Marketing
This’ll be short. I’m fighting a chest cold/head cold and a 100.2º fever. But I just couldn’t let things lie after yesterday’s blog. Because I’d left out an enormous opportunity you need to capitalize on: Storytelling in...
by CourVO | Apr 18, 2018 | Marketing
Have you ever “gone viral” online? Yeah…me neither. I guess it’s the holy grail of publicity…I mean that’s what “they” say, right? It’s darned hard to stand out in the crowd these days. Maybe you...
by CourVO | Jan 23, 2018 | Marketing
Your local contacts may lead to the best-paying, longest-lasting, or even most fulfilling jobs in your VO playbook. It depends on the size of your market, of course, but there is a rule of thumb that your VO business — though global — should...
by CourVO | Sep 28, 2017 | Marketing
by CourVO | Sep 12, 2017 | Marketing, Relationships
Ah…the internet! It opened up new doors, and it made us lazy. That’s an oversimplification, but true nonetheless. Voice actors revel in the new paradigm of recording in their own personal studios and sending auditions left...
by CourVO | Aug 2, 2017 | Marketing
Are you groaning from the weight of it yet? The TON of knowledge, help, counsel, information, opinion, tips, guides and advice coming from EVERY direction? Thanks, internet. Thanks for giving us more than we can handle. Now we don’t know which way to turn....
by CourVO | Jul 11, 2017 | Marketing, Web Resources
In voiceover land, if you want the expert skill of a brand marketer, you go to Doug Turkel. For business tips? Tom Dheere. That’s my opinion. But one shared by many. Why? Because they know their stuff. Tom has...
by CourVO | Apr 19, 2017 | Marketing, VO Business |
My daily handling of email begins when I get up around noon. I’ll typically receive anywhere from 300-500 per day, and I configure Gmail to do a lot of the work for me with filters and automation. What’s left is worthy of consideration…and...