Male voiceover talent

2 Immutable Social Media Rules (for today)

2 Immutable Social Media Rules (for today)

Tumblr sent me an email Thursday that had me asking: "Why did you wait so long?".Their big announcement was that they're jumping on the live streaming video bandwagon (along with FaceBook, YouTube, Periscope, etc).Read about it on the Simple Measured Blog and  on the Tumblr blog.In the annals of...

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“Bunny” is Dead

“Bunny” is Dead

Why oh why did Alex Torrenegra even invent VoiceBunny in the first place?Was Voice123.com not successful enough?  Was he not making enough off the backs of earnest voice actors with his zany smartcast algorithms?OK, let's not get into that.  He had his reasons. But explain to me why Torrenegra...

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Live Announce…and More

Live Announce…and More

Almost six years ago I wrote a blog about an up-and-coming voice actor in rural Georgia:  Forget NYC & LA.At the time, I didn't know Kelley Buttrick at all.  I was just trying to show how a talent could utilize local media as a marketing tool, and how voice actors could make a go of it without...

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7 Online Tools You Should Be Using for Your VO Business

7 Online Tools You Should Be Using for Your VO Business

This article -- or one like it, for      fill in the blank freelance profession         is written everyday by some blogger somewhere.  Heck, probably more like 20 bloggers somewhere everyday...but I'm the only blogger I know for the VO business who writes a blog 5-days-a-week, and I haven't seen...

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Now, You Don’t Have to Decide!

Now, You Don’t Have to Decide!

'Not quite sure how you're going to reveal your latest VO triumph? Should you just flat-out tell people you've landed that new national ad campaign for Cummins Diesel?...or should you casually "humble-brag" about it as an after-thought while you thank your agent for getting you the gig?Now you...

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How Microsoft Buying LinkedIn Will Affect Your VO Marketing Plans

How Microsoft Buying LinkedIn Will Affect Your VO Marketing Plans

In the short term...not at all.I mean, to the extent that LinkedIn actually DOES help in your marketing plans... that's not likely to change right away.I used to be one of the big apostles for using LinkedIn to help with background research on targeting client prospects.  I still find it useful,...

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They Lie

They Lie

When's the last time someone used the phrase "long story short"....and it EVER ended up being a short story?Why is it that when I hear "...long story short..." in a conversation, I always brace myself for a LOOONG story?  I'm beginning to think it's some sort of subconscious sadistic and cynical...

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PDF to Excel Conversion

PDF to Excel Conversion

Personally, I've never had to convert a .pdf to an Excel sheet, but that's gotta be a cute trick of coding I would think..pdf is a closely-guarded Adobe property, and Excel is a Microsoft product, so you can imagine the (legal?) issues one would have to surmount to get the conversion to work.Some...

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Beyond Passwords

Beyond Passwords

No doubt you've heard that Facebook founder Mark Zuckerberg's social media accounts were hacked. Are you kidding me?  That's like saying North Korea's Kim Jong-Un has breakfast every day inside the Pentagon! If it can happen to Zuckerberg...what chance do we have?  Well, as it turns out,...

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