Analysis

What Are You Going To Do With It?

You know.... all that energy, knowledge, drive and relationship-building that you garnered when you walked out of the Atlanta Airport Marriott?  (those of you who didn't go...substitute your inspiration from the last VO conference you went to) [those of you who have never attended a VO...

read more

The Great Divide

In the starry voiceover galaxy, there's Los Angeles, and then there's everything else. Don't ask for hard data. I have none.  But seriously, can anyone miss this truism? Not even mighty New York City comes close... it's a distant distant second at best. And understandably so. LA is the home of...

read more

Gender Preference in VO

You've seen the audition requests for "African American Male"...or "British Dialect Female".  Maybe the directions said "young urban sound", or "gravely mature cowboy". So far, though, I haven't seen a call for the voice of a "non-binary transgender youth" or other ominisexual terms in any specs,...

read more
Is The Internet Disruption of VO Complete?

Is The Internet Disruption of VO Complete?

Not nearly.Here's why:  The really great-paying jobs still require you to live in NYC or LA. (with some notable exceptions).The good news:  Enterprising freelance VO's from Gainesville, FL to Port Angeles, Washington are making a good living as a voice actor.  Making a living...not a fortune.  As...

read more
“Bunny” is Dead

“Bunny” is Dead

Why oh why did Alex Torrenegra even invent VoiceBunny in the first place?Was Voice123.com not successful enough?  Was he not making enough off the backs of earnest voice actors with his zany smartcast algorithms?OK, let's not get into that.  He had his reasons. But explain to me why Torrenegra...

read more
How Microsoft Buying LinkedIn Will Affect Your VO Marketing Plans

How Microsoft Buying LinkedIn Will Affect Your VO Marketing Plans

In the short term...not at all.I mean, to the extent that LinkedIn actually DOES help in your marketing plans... that's not likely to change right away.I used to be one of the big apostles for using LinkedIn to help with background research on targeting client prospects.  I still find it useful,...

read more
Are You Your Own Worst Enemy?

Are You Your Own Worst Enemy?

This is an easy topic for me to write about because I'm practically perfect in every way...said no one evar (OK, it was actually true of Mary Poppins).Have you ever stopped to take a look at the way you get in the way of yourself?I'm not just talking about denial, or procrastination; that's...

read more
If Not P2P, Then What?

If Not P2P, Then What?

So sad that it has come to this. But...I'm gonna say it: We've all gotten lazy.In the absence of good old-fashioned creative and smart prospecting for clients, we've gotten too dependent on pay-to-play subscription sites.An email from a fellow voice-actor said it all: "...there are 3 ways we know...

read more
Pink Stinks

Pink Stinks

All I had to do was make it through the week.  Beginning Saturday, June 6th, I was planning a driving getaway with my wife to some familiar places in the Midwest.Those last days before a vacation are always the longest, aren't they?Then Wednesday happened.18 of my fellow workers, colleagues, and...

read more