Getting an Extended Warranty for your Voiceover Business

by | Oct 26, 2020 | Ruminations

 

There is no such thing.

Don’t you think the money-grabbing insurance companies would’ve figured out a way to sell you such a thing if they could?

Abbo-lutely!!!

No… “Extended Warranty” is just one of those culturally-iconic phrases that when married to the word “voiceover” extends some sort of perceived value through association.  Kinda like “Voiceover Insider”, or “Voiceover Body Shop”, or “Voiceover Independent Living Program”.

Actually, wait…there IS a voiceover extended warranty…and it’s the person reading this blog:  YOU!

Yup, aside from being an audio engineer, bookkeeper, talent, marketer, and editor, you’re also the best long-term guarantee that your freelance business will survive and thrive.

Your success depends on calculated risk, your belief in yourself, your passion, and your hustle. Click To Tweet

You start to think about this stuff with challenges like COVID. There’ve been quick and sometimes faulty advice about how to run a freelance business in a pandemic.  We all know, though, that while it’s a worthwhile exercise to be agile in the marketplace, the cultural shift is changing in ways we hadn’t expected.  Add to that the uncertainty of an election year, and you’ve got a lot of flailing around out there.  Still, some advice is sound, and goes the distance.

Here’s one I came across on the web yesterday:

Marketing Through a Pandemic

…and that’s just one.  There are many.  It might be worth your while to do some digging on this.  It’s a new world developing every day anymore.

I suppose ultimately I’m saying there is no real back-up plan, no delete key, no way-back machine or security certificate that will protect your voiceover investment of time and money.  Your success depends on calculated  risk, your belief in yourself, your passion, and your hustle.

Extend the warranty far enough, and you have a career, my friend.  I’d rather keep the monthly insurance premiums to myself anyway.  :-}

CourVO

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