VoiceOver True-False:

  • These days it helps to diversify.
  • Niche work is where the world is heading.
  • The more skills I have, the more jobs I can legitimately claim to do.
  • I don’t want to confuse (dilute) the customer’s understanding of my talent.
  • I get the customer on voice work, then sell them on copywriting too.
  • My website should reflect all my various talents.
  • I create a different web presence for each different service I offer.
  • Audiobook publishers like to hire commercial voice-over talent.
  • Clients are impressed when I show them all I can do.
  • Specialization – even within VO – focuses your talent, and your job prospects.

I could go on.

By the way, I’m not at all sure of which ones are true and which are false, but I pose the questions, because they’re worthy of consideration.  Many’s the VO forum that has wrestled with the pros and cons of these issues…much like the question:  “Do I post my picture on my VoiceOver website?”

Lately, I’ve noticed more than a few VoiceOver websites that show at least one or two other services being offered (i.e. copywriting or production music).  Does this water-down the message, or add value to the marketing proposition?  I could probably be persuaded to believe that there are as many answers to the quandary as there are clients seeking freelancers.

I have my own thoughts about all this stuff, but I’d like to know what you think.  How do you approach the debate of specialization vs. generalization?

CourVO

Comments

comments

Get In Touch

Contact Us Now

1 
2 
3 
  • What type of Voice Over project will this be?

  • Let us know what help is needed next!

%d bloggers like this: