Yeah, a turnabout from an ages-old philosophy.It’s not that content doesn’t matter anymore…it’s just that the communication has made it more engaging.. This article lays out excerpts from three other recent stories that stress this point…and make a pretty good argument…with quotes from Zuckerberg.
Wasn’t it Marshall McLuhan who said:
“The medium IS the message”???
What goes around comes around…the need for good content won’t go away, but the medium has a lot of say in how easily the content is digested.
CourVO
See this Amp at http://bit.ly/dSVySB
http://socialmediatoday.com/jkim/263825/its-not-about-c…
